In an era of amazing technological advances, the tools that help us manage the personal parts of our lives have fallen far behind. Despite the Internet and social media, tools that help us personally and socially with everyday tasks remain “good enough” for most.

When we began exploring ideas for Sunshine AI, these were the questions that came into focus. Why are tools for organizing our lives still so fragmented and time-consuming? Why do everyday social tasks—like planning gatherings, sharing memories, and staying connected—often add friction instead of reducing it? Why aren’t artificial intelligence and other new technologies being used to reimagine these tasks that shape our daily lives?

Sunshine was founded to solve these “mundane” problems. While social platforms have mastered sharing at scale, no one has fully addressed the challenge of helping people create, share, and celebrate with the right people at the right time. Sunshine’s mission is to build products that save you time, improve your day, and make it easier to be more thoughtful.